Sports Betting Is Delivering REAL REVENUE for North Carolina

Legal sports wagering companies are proud to play by the rules and pay a reasonable tax to responsibly serve North Carolina customers — generating revenue that supports public universities and major events across the state.

Less than two years after legalization, more than $50 million in tax revenue has been reinvested in North Carolina’s public universities — strengthening athletics programs across the state and giving them the ability to withstand unexpected challenges.

This consistent, multi-million-dollar funding stream has bolstered small- and mid-size athletics departments throughout the state, relieving budget pressures and strengthening services schools can provide to students.

From youth sports to public university athletics, the revenue generated by a reasonable sports wagering tax rate benefits organizations across the state. It’s made possible because of a well-regulated sports wagering industry that plays by the rules.

 

The design and construction of the new Sofield Family Indoor Practice Facility—an 85,000-square-foot multipurpose facility at Appalachian State University—are financed in part with tax revenue generated from legal sports wagering. App State and other UNC System institutions have received millions in this dedicated funding stream, which helps support projects like this facility and other campus athletics infrastructure across the state.

GOVERNOR STEIN: NORTH CAROLINA ANNOUNCES ACTION-PACKED 2026 LINEUP OF MAJOR EVENTS ACROSS THE STATE

Supported by sports betting revenue, the Major Events, Games, and Attractions Fund committed $13.5 million to host major sporting and cultural events that drive tourism, support businesses, and create jobs across the state.

“The importance of using these (sports betting) funds is to help ensure our athletic programs are not operating in a deficit. And to improve the financial sustainability of the athletic programs, which for many of our institutions is a financial Achilles’ heel.”

— UNC System Chief Financial Officer Jennifer Haygood 

“I can’t express enough how much help we’ve gotten just off of taking care of expenses … We don’t have to cut scholarship opportunities for student athletes. All sorts of things … that to be honest, we couldn’t afford to fund if it wasn’t for the gaming receipts.”

— Western Carolina University Director of Athletics Alex Gary

“It’s an absolute blessing from a timing standpoint to help us get back whole.”

— UNC-Pembroke Athletic Director Dick Christy

“It will allow us to fund different types of activities, to get kids outdoors. Our original goal of trying to get kids outdoors now will include athletic activities. It’s better than being attached to a screen 24/7.”

— NC Youth Outdoor Engagement Commission Executive Director Justin Burr

LATEST NEWS

North Carolina collected more than $250 million in tax revenue since sports betting became legal

North Carolina collected $262 million in tax revenue since sports betting became legal two years ago

Mar 10, 2026

North Carolina Announces Action-Packed 2026 Lineup of Major Events Across the State

The lineup features crowd-pleasers that create jobs, support local businesses, boost tourism, and reinforce the reasons North Carolina consistently ranks as a top state for business, workforce development, and travel

Jan 29, 2026

FanDuel Donates $200,000 to North Carolina Food Banks to Support Hunger Relief

"FanDuel is committed to making a positive impact in the communities in which we operate, and we recognize the essential role that food security plays in helping families and communities thrive.�

Aug 1, 2025

How sports gambling and NC’s ‘soccer city’ delivered Charlotte the MLS All-Star Game

One aspect that should not go overlooked is the impact of North Carolina’s online sports betting legalization, leaders said. It’s not hard to see why

Jul 17, 2025

Sports betting brought in $21 million for NC's public universities. Here's how they're spending it.

According to the N.C. Department of Revenue, 13 public universities collectively received $21,597,004 after sports betting went live in March to December of last year

Jan 28, 2025

New indoor practice facility approved for App State

The decision to build a $29 Million Indoor Athletic Practice Facility was voted on, and received approval, during the November University of North Carolina Board of Governors

Dec 12, 2024