Fair & Responsible

With your help, we provide trusted platforms for fans to enjoy legal sports betting and online casino gaming while strengthening local economies, adding millions of dollars in new state revenue.

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Fair, Safe, and Legal

Unregulated Betting Hurts Customers

Experts estimate customers spend tens of billions on unregulated sports betting and online casino gaming (or iGaming) each year. Not only do these platforms deprive state and local governments of much-needed tax revenue, unregulated betting sites dodge gaming laws that ensure consumer protection, age verification, and responsible gaming protections. Customers of these sites often fall victim to scams and face difficulties withdrawing funds from their accounts.

Customers deserve access to legal, transparent, and consumer-protected platforms to enjoy online sports betting and casino gaming.

STATE OF PLAY

It’s time to end the offshore, illicit market for sports betting and iGaming, and create consumer-protected and transparent online markets in all 50 states. Join us to learn more and take action. 

What’s the state of play in your state?

Mobile sports wagering allowed
Allows retail sports wagering but mobile sports wagering not approved yet
Wagering at Tribal Casinos only
Online casino gaming (iGaming) allowed

LATEST NEWS

Are We Going to Tax Mobile Tax Betting Out of Business? -- Talk 107.3 FM

Scott Ward from the Sports Betting Alliance joins the show to discuss the implications of House Bill 639, which proposes to increase the tax rate on sports betting in Louisiana from 15% to 32.5%. This bill, introduced by

May 7, 2025

Making the Case to Leave Sports Betting Alone -- Talk 107.3 FM

Scott Ward from the Sports Betting Alliance joins the show to discuss Neil Reiser’s proposed bill on sports betting and the importance of maintaining reasonable tax rates. Ward expressed his concerns about the bill, wh

May 2, 2025

Column: Online sports betting already in play, now is time to regulate

Hawaii has the chance to get sports betting right by following the example of many mainland states in creating a strictly regulated and transparent sports betting market that can provide revenue for the state and protect

Apr 25, 2025

Opinion: Illinois could set a new gold standard for responsible gambling

The benefits of a regulated marketplace are clear. Regulated iGaming platforms are required to block access for customers below the legal gaming age and use state-of-the-art technology to verify each player’s identity.

Apr 16, 2025

Letter: Legalization of gambling app in Illinois would help East St. Louis

A well-regulated iGaming market in Illinois will shift players from unsafe, unregulated platforms to trusted, secure sites, ensuring fair play and protecting their financial security. With over $750 million in potential

Apr 8, 2025

FanDuel launches problem gambling recovery show hosted by Craig Carton

FanDuel is tackling the stigma around problem gambling with a new show that interviews those who are in recovery, hosted by Responsible Gambling Ambassador Craig Carton. The show will air monthly on operator’s media ch

Mar 18, 2025

DraftKings uses “The Gambler” to promote responsible gaming ahead of March Madness

DraftKings is rolling out a new responsible gaming campaign tied to the iconic lyrics of The Gambler just as the betting action heats up for March Madness. Additionally, the NFL, NBA, and PGA Tour have also signed on as

Mar 17, 2025

Ohio Governor Looking to Double Sports Betting Tax

The move has raised many eyebrows, primarily because it could result in a decline in Ohio’s sports betting sector. There are also fears that a surge in betting costs could see sportsbook operators leaving the state and

Mar 7, 2025

DraftKings expands responsible gaming initiatives

Marking the first anniversary of its My Stat Sheet tool, the company is renewing its State Council Funding Programme and launching a national advertising campaign to raise awareness for responsible play.

Mar 6, 2025

DraftKings renews State Council Funding Program amongst RG support

DraftKings has reinforced its commitment to responsible gaming (RG) in celebration of Problem Gambling Awareness Month by choosing to renew its State Council Funding Program to further support nationwide resources. The o

Mar 5, 2025

Members

The members of Sports Betting Alliance are some of the leading providers of legal sports betting in the U.S. and collectively represent the majority of providers in that industry. We only operate in jurisdictions where sports betting is legal and highly regulated, and our platforms actively work to ensure our products provide safe entertainment only for responsible adults.

BetMGM
FANDUEL
Draft Kings
Fanatics