Mission
SBA believes customers in all 50 states should enjoy the benefits of transparent and legal sports betting and online casino gaming with consumer protections and responsible gaming tools that do not exist on the unregulated market.
Who we are
Sports Betting Alliance (SBA) members offer legal online and retail sports betting to customers with critical safeguards in place to prevent minors from betting. Our member companies operate only in the states and additional jurisdictions where online and/or retail sports betting is legal and regulated.
