Fair & Responsible
With your help, we provide trusted platforms for fans to enjoy legal sports betting and online casino gaming while strengthening local economies, adding millions of dollars in new state revenue.
Unregulated Betting Hurts Customers
Experts estimate customers spend tens of billions on unregulated sports betting and online casino gaming (or iGaming) each year. Not only do these platforms deprive state and local governments of much-needed tax revenue, unregulated betting sites dodge gaming laws that ensure consumer protection, age verification, and responsible gaming protections. Customers of these sites often fall victim to scams and face difficulties withdrawing funds from their accounts.
Customers deserve access to legal, transparent, and consumer-protected platforms to enjoy online sports betting and casino gaming.
STATE OF PLAY
It’s time to end the offshore, illicit market for sports betting and iGaming, and create consumer-protected and transparent online markets in all 50 states. Join us to learn more and take action.
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What’s the state of play in your state?
LATEST NEWS
The Sports Betting Alliance announced Joe Maloney will serve as the organization’s president and CEO. Current SBA President Jeremy Kudon will assume the role of Chairman.
Illinois’ sports betting industry experienced a pronounced drop in wagering volume this September, marking the first full month under the state’s newly implemented per-wager tax. Data from the Illinois Gaming Board (
Five million fewer bets were placed in September than in the same month in 2024, according to data from the Illinois Gaming Board…
"Overtaxing legal betting will send bettors either outside state lines, city lines, or to the predatory illegal market and have profound negative implications for the legal market and also future tax revenues here."
After a recent N.B.A. scandal, more writers and pundits have come out against legalized betting. But the case that they’re making is weaker than it appears.
The choice is clear: Illinois can preserve a stable, regulated marketplace by maintaining a tax structure that keeps operators and players in the legal market. Pushing players to bet more and shifting them to the black m
Legalized sportsbooks, and their cooperation with the NBA and law enforcement, are likely a big reason the scheme was uncovered at all.
DraftKings has added another layer of player protection resources to its Responsible Gaming Center thanks to behavioral health technology platform Evive.
Chicago fans are now confronting the possibility of a second tax on wagers made in city limits.
High taxes push consumers toward offshore and illegal markets. If bettors feel squeezed by bad odds, fees and disappearing perks they may return to the unregulated platforms that are not burdened by punitive regulations.
Members
The members of Sports Betting Alliance are some of the leading providers of legal sports betting in the U.S. and collectively represent the majority of providers in that industry. We only operate in jurisdictions where sports betting is legal and highly regulated, and our platforms actively work to ensure our products provide safe entertainment only for responsible adults.
